NYC Mayor's Office of Food Policy
Motion Graphics Campaign · 2025

A motion-led campaign for the NYC Mayor’s Office of Food Policy, created to raise awareness of plant-forward meals in hospitals through clear, engaging visual storytelling.
A motion-led campaign for the NYC Mayor’s Office of Food Policy, created to raise awareness of plant-forward meals in hospitals through clear, engaging visual storytelling.
Design Process
I translated educational information into an approachable animated video using bold typography, geometric illustration, and purposeful movement. As my first motion-design project, it also challenged me to learn a new medium and expand the way I communicate ideas visually
Role
Motion Design & Illustration
Tools
After Effects, Illustrator
Year
2025
Design Process
I translated educational information into an approachable animated video using bold typography, geometric illustration, and purposeful movement. As my first motion-design project, it also challenged me to learn a new medium and expand the way I communicate ideas visually
Role
Motion Design & Illustration
Tools
After Effects, Illustrator
Year
2025



“The purpose of motion is not simply to attract attention, but to guide it somewhere meaningful.”
“The purpose of motion is not simply to attract attention, but to guide it somewhere meaningful.”
“The purpose of motion is not simply to attract attention, but to guide it somewhere meaningful.”
Let's work
together.
Let's work
together.
Let's work
together.
Contact Me
Contact Me
©Jake Chee-A-Tow
©Jake Chee-A-Tow
©Jake Chee-A-Tow
Long Island, NY
Long Island, NY
Long Island, NY
Barbados
Barbados
Barbados
